Despite the rise of online shopping, more than 70% of retail revenue still comes from physical stores. That’s not by accident. Shoppers still crave in-person experiences — but they expect those experiences to be more engaging. A lighted display case creates a physical and immediate connection that no screen can replicate. It adds dimension, texture, and presence to your products so that shoppers can inspect the details up close and see how light moves across the surface.
Make a strong first impression
The job of a lighted display case is to draw the eye and make a product worth a second look. Without it, even premium items can fade into the background. This is why retailers —
from jewelry stores to electronics shops — rely on display case lighting to get people to stop and look. And it works. Surveys consistently show that shoppers rate stores with illuminated displays higher on perceived quality.
Help customers see value (literally)
Lighting can nudge shoppers toward a purchase without a single sales pitch. It creates contrast and brings attention to specific items, which ultimately influences buying behavior.
A lighted display case can be set up to encourage impulse buys or spotlight high-margin items. It makes sure that the products you want to move don’t go unnoticed.
Change how your store feels
Light isn’t just functional — it’s emotional. The glow of a lighted display case can make a space feel much more organized and a lot more ‘premium.’ That changes what shoppers pick up and how long people linger. That added time in-store often leads to higher spend.
Deliver real business results
Did you know that stores that integrate lighting into their display strategy sell more? Midwest retail tests conclude that display lighting can lead to 44% higher dollar sales and 37% more units sold. Customers also reported higher satisfaction and were more likely to recommend the store or share photos online!
Efficient and built to perform
Modern lighted display cases use LED technology to give you bright and even lighting without adding bulk or generating heat. They stay cool to the touch, which helps preserve delicate items and creates a more comfortable shopping environment.
Shop for a lighted display case
We have an extensive lighted display case selection here at Now Displays, all proudly made in the USA and featuring top and side LED spot lights, adjustable glass shelves, and locking glass doors. These display cases come pre-assembled and ready to use for your shop or for your personal collections. Call us at 718-661-3331 for inquiries during office hours, from Mondays to Fridays, 9:00 am to 5:30 pm EST.